The first and definitive book on thefashion of Kenneth Cole and his thirty-year career in fashion and socialactivism. His advertising campaigns are ubiquitous, and his footwear andfashion design capture New York urban style. Kenneth Cole jump-started his businessin fashion in the most unorthodox of ways: he created a film set and pretendedto make a film in order to gain access to New York Market Week. In two and ahalf days, Kenneth Cole Productions sold 40,000 pairs of shoes. Moments likethis are par for the course when viewing Cole’s career, a truly original yetclassic American success story. A Kenneth Cole Production looks at Cole’s worldin fashion, from his earliest days learning the shoe business from his fatherto building his empire into a brand powerhouse; from creating sought-aftershoes and bags to being credited with making basic black the ultimate go-tocolor for sleek and stylish city garb; and from the origins of his powerful adcampaigns to his vigilant social activism and his significant style andexciting pop-culture contributions to the fashion world.

\

\

\

100% of Kenneth Cole’s profits from this book will be donated to amfAR, TheFoundation for AIDS Research.

\